Meadows Mall Black Friday hours

A quick side-by-side video MacWeekend.com chance morning hours on Ebony Friday at Lone Tree’s Park Meadow Mall in which both Apple and Microsoft have their particular particular stores reveals a person is loaded in addition to various other is certainly not. Apple’s spot is much smaller versus Microsoft’s so that it seems busier, obviously. And over at the Apple shop in the Mall of America in Minneapolis, Piper Jaffray analyst Gene Munster along with his crew counted heads at both Apple’s shop additionally the Microsoft shop right throughout the hall.

Although non-scientific, their comparison study informs us that buyers picked up almost five times as numerous things hourly at the Apple store. We already understood the iPad dominated mobile shopping on Black Friday. Incase you ask young ones, Apple’s tablet may be the no. 1 item on the getaway wish list. Appears like Apple’s gonna very own Christmas time this year…

Philip Elmer-DeWitt of Fortune things united states to 3 key conclusions of Munster’s team:

• there is 47per cent less foot traffic within Microsoft (MSFT) outlet compared to the Apple (AAPL) shop
• buyers bought 17.2 items each hour on Apple Store and just 3.5 products per hour within Microsoft shop (all but two of the Microsoft acquisitions had been X-Box games)
• shoppers at the Apple Store bought on average 11 iPads hourly

Regrettably, Munster along with his staff throughout the two-hour window they invested keeping track of the Microsoft shop were not able to spot a single client walking-out with an exterior tablet.

Here are the figures.

His chart above does not feature iPhone sales and Piper Jaffray notes sales of Macs and iPads were down from 2012 as a result of provide dilemmas:

The positive take away was store traffic was up 31per cent y/y, likely driven by buyers planning to begin to see the brand new iPad Mini. The downsides had been your best iPad Mini (16G) is in minimal offer and Mac product sales (~12% of revenue) continue to appear to be impacted by the iPad and a slowdown ahead of the brand new iMac.

That 17.2 products each hour during the Apple Store versus only 3.5 services and products per hour during the Microsoft Store undoubtedly doesn’t bode well for Microsoft windows maker’s attempts to place its exterior tablet, Microsoft windows Phone and Windows 8-driven items through the all-important holiday shopping frenzy.